RIDCC: Masterclass social media
23 jun18:00 - 19:45TR8 William Boothlaan, RotterdamHet Lokaal
RIDCC organizes a masterclass social media marketing by Senior Marketeer Nitchka Wefers Bettink. She is a speaker at conferences such as the Marketing Insights Event and in June 2021 she won the Young Talent Marketing Award.
This masterclass focuses on cultural organizations and creatives. Social media is a relevant and indispensable part of online communication! In this workshop you will learn to increase the effect of your social media efforts. On the one hand by improving the (online) marketing strategy, first by increasing the online content and generating results. Because Social Media offers opportunities to build a large, international and relevant database of followers and to reach a large audience.
But how do you make sure that your content stands out and that you and your brand stand out? In the masterclass you will learn more about the do's and don'ts on platforms such as Instagram and Facebook. You get tips and inspiration to create content that suits you and the platform. In addition, you learn to recognize content opportunities, so that it does not result in too much work. At the end, you have tools, tips and knowledge to reach your online audience.
More about Nitchka Wefers Bettink
Nitchka Wefers Bettink is a storyteller at heart. Between 2010 and 2017 she practiced various forms of storytelling as an actor, director, dramatist, writer and producer. Since April she is working as Senior Marketeer and context program creator at Theatre Korzo.
Before that she worked at Dutch National Opera & Ballet for four years as the Online Content Manager. Her strength lies in translating an artistic product or vision into successful qualitative online content. She has previously been a speaker at conferences such as the Marketing Insights Event and in June 2021 she won the Young Talent Award presented by the organization Cultuurmarketing.